How not to: Market your consulting services

by Ruth Sylte · 1 comment

Stupid ClientsI recently came across the following status message (which might have been on Facebook or Twitter or some other social network -- I'm not telling!)

My new venture: online courses. #WordPress for Noobs (newbies) begins Jan 10. Get it thru #YourThickSkull

Are you serious?? Do you really think that calling your potential clients "noobs" or "newbies" and then tagging them with "#YourThickSkull" is  going to encourage them to:

  1. Take your course?
  2. Hire you as a consultant?

I think not. If you're going to market your services to clients, my advice is:

"Don't make potential clients think that you think that your potential clients are idiots or  stupid..."

Unfortunately, this type of marketing only makes YOU look like an idiot. Just sayin'..

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{ 1 comment… read it below or add one }

Bodhost.co.uk April 10, 2012 at 5:29

OK, Your defined techniques seems to be really effective and I will definitely implement them.

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